It comes down to focused expertise, original thinking and a more personal way of working.

I specialise in branding and Webflow websites, so every project is built around the business, its goals and personality; not forced into a template or one-size-fits-all solution.

You work directly with me from strategy through to final launch, and I take on a limited number of clients at a time so each project gets the attention, care and experience it deserves.

Yes. You work directly with me from first conversation to final launch. I’m the person asking the questions, shaping the strategy, designing the work and building the website. There’s no handover to a junior designer or production team.

When a project needs specialist input, such as copywriting, photography, proofreading or development support, I collaborate with trusted professionals. I remain your main point of contact and oversee the creative direction, so the work stays consistent and nothing gets lost along the way.

Three Peaks is for businesses and organisations that care about how they’re presented and want something considered, individual and built around them.

I work with two types of clients: the new businesses that want to start proud, with a brand and website built to grow with them, and the established businesses and organisations that have evolved and need their brand or website to catch up.

If you’re looking for something thoughtful, custom and built around your business, not squeezed into a template, Three Peaks is the place for you.

I specialise in branding that starts with strategy, understanding the business, the audience, the competition and what needs to change before anything is designed. From there, I create or refresh the visual identity so it feels clear, relevant and genuinely connected to the business behind it.

I also design and build original Webflow websites with the same strategic approach. They’re designed to be flexible, easy to evolve and built with SEO and GEO in mind from the start. GEO, Generative Engine Optimisation, is about helping your website content be understood and surfaced by AI-powered search tools, alongside traditional search engines.

AI is a useful enabling tool in the process, but it doesn’t replace experience, strategy or creative judgement. I work with professional design software and industry-leading tools, including Webflow for websites, to create work that is original, considered and built to last. The thinking, direction and final decisions stay human.

I use Webflow because it gives me the freedom to design around your business, not around a theme or template.

Some website platforms rely heavily on third-party plugins and add-ons. These need ongoing updates, can stop playing nicely together, and may create performance or security issues over time.

Webflow reduces that dependency, which means fewer moving parts, less ongoing maintenance and a website that’s easier to keep healthy as it grows.

Most importantly, it gives me the freedom to create something custom, easy to manage and built on strong foundations for performance, SEO and GEO — so you end up with a website that works hard for your business and that your audience will love.

Your brand and website are yours. Once the project is complete, I’ll make sure you have everything you need to use them confidently.

For websites, that includes handover and training so you can manage everyday content updates yourself. And if you’d rather not touch it, I’m still here for ongoing support, updates and future improvements as your business evolves.