Twizel Update

twizel Community Stories that Matter

The Project

The mission for this project was to give the Twizel Update a new face—one that is modern, that shouts 'Twizel pride!' and 'community vibes.'

The outcome was a logo that's as bold and memorable as the town itself. This fresh logo isn't just about looks; it's about making the Twizel Update more fun and readable while still delivering all the local news and stories and promoting businesses and events that matter.

We improved readability and modernised the look. We also created a book that the team is proud of and which they worked very hard on to bring the stories that matter most to our small community. It's a legacy that will continue with the weekly editions.

overview

Twizel Promotions (TPDA) exists to promote the town of Twizel and its businesses. A crucial part of their efforts is the weekly newsletter, the Twizel Update, distributed for free to all residents. Last August, they celebrated the 1000th edition of the Twizel Update, marking a significant milestone in their journey.

services

Logo
Visual Identity
Weekly Editorial Design

more work